2019 Publishing Predictions

Many authors will have seen the report that author book-sales income declined between 2013 and 2018. Lots of discussion of why, but basically it comes down to the fact that MANY, many more books are being released due to self-publishing, but reader spending has not gone up. So the pie is being split into a zillion tiny pieces due to the increased competition.

Now it’s time for the 2019 predictions from a number of publishing industry sources. And of course some of these predictions contradict each other. What fun would it be if everyone saw the same things in their page-view crystal balls?

Written Word Media is the longest list I’ve found so far: Top Ten Publishing Industry Trends Every Author Needs to Know in 2019

Read all the details at the link below, but here is a summary. I especially like and support the second item.

https://www.writtenwordmedia.com/2019/01/03/top-ten-publishing-industry-trends-every-author-needs-to-know-in-2019/

Amazon Marketing Services (AMS) ads will become an essential tool for independent authors (the way Facebook is already).

Book quality will be a key factor in success as readers have more options to choose from, so authors will invest more heavily in editing and cover design.

As the market grows, more independent authors will be able to make a living from writing.

The wide versus exclusive distribution debate will intensify even more as platforms battle for authors.

Traditional publishers will continue to see strong gains in audiobook sales. As traditional publishers pave the way and make audio more accessible to readers, independent authors will find success with audiobooks.

Successful authors will use more aggressive marketing techniques such as starting campaigns before a book is even written and running more campaigns after release.

Subscription reading and listening services will continue to grow.

Niche reader audiences will be better served than ever as authors find their fans in specific subgenres and cater to them.

New technology and services in the publishing industry will continue to see ever-increasing hype in 2019.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s